Penn Brewery New Website with Photography by Warhola Productions

Pittsburgh's favorite microbrewery, Penn Brewery, launched their new website yesterday.  Most of the photos on the site were taken by Warhola Productions during a few sessions this summer.  Also, all of the product beer photos on the beer pages were taken in our studio with some Adobe Photoshop help from Warhola's Jessica Mastrean.  Take a look at www.pennbrew.com

Editor, Doug Dienst awarded for 10 Years of Service at WarholaProductions

We were proud to present Doug Dienst with the 10 Year Service Award for Excellence on August, 5th, 2014.  Doug has seen a lot of things change during his tenure in the industry and one of his strengths is staying on the cutting edge of technology so everyone can benefit from the workflow efficiency.  A philosophy that we embrace here at Warhola.  His creativity and knowledge will always be welcome.

Here's to another 10 years, Doug!!!

The New Mac Pros Improve Workflow at Warhola Productions

We are always looking for ways to speed up our workflow to be able to turn around projects quickly and provide the highest quality of work.  The new Mac Pros enable 4k editing capabilities, but also offer unparalleled speed through dual graphics cards and the latest processors.  Combined with Promise Pegasus Thunderbolt 2 RAID storage on each machine, we are ready for the future!  Adding Apple's ProRes intermediate codec to our workflow helps reduce file size, while maintaining a superb image for renders and mastering.  

One of our two new Mac Pros (with the cover off)... Looks a bit like a droid from Star Wars, no?

On the way...

In keeping up with the high demands of our post-production needs, Warhola is adding two of the brand new Apple Mac Pro's to our editing workflow.  These hot items are on backorder and due in soon, but in the meantime we are outfitting them with new Geekdesk adjustable desks to hold the sleek new towers, and the Promise Pegasus R2 hard drive RAID systems loaded with 22TB each!  

Each new system will also sport 2 new Thunderbolt displays.  Stay Tuned!!!

New Sony F5 Camera!

To compliment our 2 new PMW-200 cameras, we just received one of the most exiting cameras on the market, the Sony PMW-F5.  This camera also gives us the look of our Canon 5D that we love, but with all of the efficiencies afforded by a true production digital cinema camera.  We are using a new Canon EF 2.8 16-35mm zoom lens on it along with the Canon EF 4.0 24-105.  In addition to the Sony initial offerings below, they are constantly adding options via firmware including high-speed recording and now 4:2:2 and 4:4:4 HDCamSR file formats!

From Sony: "Sony 4K sensor for gorgeous, super-sampled HD and 2K The PMW-F5 CineAlta camera shoots spectacular images with its 8.9 megapixels (effective) Sony 4K image sensor. You get superior, super-sampled pictures with noticeably higher contrast, rich color reproduction and greater clarity. The camera offers robust built-in recording modes, all with vibrant 4:2:2 color. Irresistible options include the amazing precision of 16-bit linear RAW 2K/4K recording and high speed shooting at up to 120 fps without cropping."

More from Sony here:  http://pro.sony.com/bbsc/ssr/show-highend/resource.solutions.bbsccms-assets-show-highend-F5.shtml?PID=I:35mm_PMWF5:PMWF5

Warhola Adds New Cameras to Lineup

To help out with our many, many, multi-camera shoots, Warhola has invested in the latest camera technology from Sony.  Two new PMW-200 cameras are on their way to Warhola Productions and Studios to help with the task of high-quality, high-definition, multi-camera shooting.  The Sony PMW-200's have larger sensors than their competition, resulting in shallower depth of field, light sensitivity, and low noise.  They are true broadcast cameras and meet or exceed the stringent EBU broadcast standards for long format production.  Using a 4:2:2 compression at 50 Megabits/second, these new cameras offer stunning quality at full 1080p resolution!  The high-quality recording capability combined with all of the professional features such as genlock and time-code I/O will prove to make us even more efficient than ever in the field or studio (it's hard to believe we could be even more efficient... I know!).

Kevin O'Leary interviewing David Armstrong for the National Railroad and Construction Maintenance Contractors Association (NRC)

Warhola Studios used to demo PHYX software keyer

Pittsburgh-based Phyx Incorporated used Warhola Studios to demonstrate their PHYX Keyer software.  PHYX Keyer contains nine highly optimized award-winning plugins to create seamless and realistic composites. Repair uneven green or blue screens, create and control mattes, neutralize green or blue spill, and accurately match background color and edge lighting.  Justin from Phyx Incorporated hired Josh Birt and his Red One camera along with the beautiful Lyndi Delisio as the model to demonstrate how seemlessly someone shot on greenscreen can be inserted into a different background. 

The videos can be seen on the Phyx YouTube Channel here: http://www.youtube.com/user/PhyxInc?feature=watch

You can download the Hi-Res files to test key here:  http://www.phyxware.com/Footage.html


Find out more about PHYX Keyer at: http://www.phyxware.com/Keyer.html